2020 Winners

The 2020 winners were announced virtually on Thursday, September 17. Watch the video below to find out who our 2020 winners are!


Remember to use the hashtag #CanadianSearchAwards to join in on social!

2020 Winners

Best Use of Search – Retail / eCommerce (SEO)

Rablab & M2GO – How to increase organic revenues by 70% over a year


Best Use of Search – Retail / eCommerce (PPC)

Major Tom & Roller Rabbit – The Spring Campaign


Best Use of Search – Finance (SEO)

Wealthsimple – Personal Finance 101


Best Use of Search – Travel / Leisure

Search Warrant & Tourism Kingston – “Top 25 Things to Do in Kingston”


Best Use of Search – Health

Operatic Agency & Bausch Health – Don’t Ignore It Campaign


Best Use of Search – Automotive

Winner – MPG Marketing – Automating Automotive Inventory SEM Ads with Optmyzr for Bruce Auto Group

Highly Commended – Northern Commerce and Royal Distributing – New Customer Acquisition Campaign


Best Use of Search – Third Sector / Not for Profit

SMC Communications – Breaking Bread


Best Integrated Campaign

Sponsored by

Operatic Agency & Bausch Health – Don’t Ignore It Campaign


Most Innovative Campaign

Operatic Agency & Bausch Health – Don’t Ignore It Campaign


Best PPC Campaign

Sponsored by

Community Agency & Caesarstone Canada – Always-on Campaign


Best SEO Campaign

Sponsored by

seoplus+ & Mobile Klinik Professional Smartphone Repair – Local Retail Campaign


Best Use of Content Marketing

AntiSocial Media Solutions & 7-Eleven Canada – #DanceTheSlurp


Best Use of Social Media in a Search Campaign

Sky Alphabet and Western Media Group – Life Raft


Best Use of Data

Operatic Agency & Bausch Health – Don’t Ignore It Campaign


Best Software Innovation

Optmyzr Campaign Automator – Innovation for Effective PPC


Best PPC Management Software Suite

Optmyzr – Extraordinary PPC Management Tools for Canadian Agencies and In-House Marketers


Best SEO Software Suite

OnCrawl – SEO and Data Science Platform


Best In-House Team



Best Search Software Tool

Winner – TrueClicks – PPC Auditing and Monitoring built for Teams

Highly Commended – Back Azimuth Consulting’s HREFLang Builder


Best Small Integrated Search Agency



Best Large Integrated Search Agency

Sponsored by

Northern Commerce

Your Host - Darian Kovacs

Co-founder of the Canadian Internet Marketing Conference, Forbes contributor, host of Amazon Prime’s hit show Marketing Jam, marketing professor, author and practitioner – Darian brings his wealth of experience and educational and interactive teaching style to conferences and workshops all over North America. Darian spends most of his time with Jelly Digital Marketing & PR – a firm that specializes in working with brands of all shapes and sizes. Darian’s weekly show has had guests from LEGO, Starbucks, Twitter, Google, PepsiCo and Buzzfeed. Darian also contributes to The Lawyers Daily, Adweek and Entrepreneur magazine and loves spending time with his four kids and wife in Historic Fort Langley.


Winner trophies and Silver Award certificates will be dispatched following the winners announcement on September 17.

All winners will be able purchase a duplicate trophy from the Don’t Panic trophy shop here post winners announcement: https://dontpanicprojects.com/trophies/